Markets · Australia

Pet food for Australia.

An industry-led market built on the voluntary AS 5812 standard and PFIAA self-regulation, with strict biosecurity import conditions.

AU
Market Snapshot

Why Australia matters.

Published market data, with sources.

73%

of Australian households have a pet

Animal Medicines Australia, 2025 ↗
A$9.8B

spent on pet food each year

Animal Medicines Australia, 2025 ↗
Regulatory Framework

The rules that apply.

Industry standard, self-regulation and strict biosecurity import conditions.

  • AS 5812:2023 — Manufacturing and marketing of pet food (voluntary Australian Standard)
  • Industry self-regulation through the Pet Food Industry Association of Australia (PFIAA)
  • PetFAST — adverse event reporting system run by the AVA and PFIAA
  • Imports under the Biosecurity Act 2015: conditions and permits set in BICON
  • Formulation to AAFCO or FEDIAF nutrient profiles, as agreed for your market
In April 2026, Australian agriculture ministers decided mandatory pet food regulation is not warranted at this time; AS 5812 remains voluntary.
How We Help

Our services for Australia.

Formulation to AAFCO or FEDIAF profiles
AS 5812 labelling and manufacturing practice
Thiamine checks for sulphite-preserved products
Biosecurity (BICON) import planning
Market-entry product adaptation
Requirements at a Glance

Nutrition, testing and processing.

Last reviewed September 2026. Always confirm the current rules before launch.

Nutrition referenceAAFCO or FEDIAF profiles, as agreed
MicrobiologyTested to support AS 5812:2023 (voluntary) and PFIAA practice
ContaminantsLimits agreed per product and market
Labels & verificationImport conditions set by BICON
ProcessingAS 5812:2023 manufacturing and marketing practice (voluntary)
Facilities & validationPFIAA members audited by third parties against AS 5812

Guires Pet Nutrition Lab provides regulatory support and review. Final responsibility for product compliance rests with the brand owner placing the product on the market.

Regulations & Standards

Rules for Australia.

The official regulations, standards and guidelines our regulatory reviews are built on. Rules change; every review is checked against the current text.

Guires PNL quality, compliance and safety

Every project at Guires Pet Nutrition Lab runs inside an ISO 9001:2015 certified quality system and FSSAI-licensed operations, with documented methods, calibrated instruments, traceable raw materials and reviewed reports — so the results behind your product can be checked and defended.

Quality

Launching in Australia?

Tell us the product and your timeline — we will map the formulation, testing and label work for this market.

FEDIAFAAFCO

Every Guires PNL product is formulated to comply with the FEDIAF Nutritional Guidelines and the AAFCO Dog and Cat Food Nutrient Profiles. Neither body issues certificates to manufacturers, so compliance is verified independently against their published standards — and every product comes with a complete documentation package for regulatory submissions in the EU, US, Australia and Asian markets.

How we verify compliance →
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