Real ingredient composition
Raw materials vary: in 200 samples of one poultry meal, ash varied by about 20%.
Formulas use analysed raw-material values, not book values, with specifications for each supplier.
Reduce recipe cost through ingredient choice, supplier specifications and processing efficiency — while protecting nutrient targets, palatability and quality.
Ingredient prices move constantly, and recipe cost is usually the largest single cost in a pet food. Cutting it carelessly risks nutrient shortfalls, poorer palatability or a product that no longer matches its label.
We model cost against the full nutrient profile, test alternative ingredients and suppliers on analysed values, and confirm that the optimised recipe still meets its targets, its palatability and its claims before any change is made.
Start your project with Guires PNLEvery formula is balanced on energy, checked against minimums and maximums for your market and verified by laboratory analysis.
Recipes optimised for cost within every nutrient minimum and maximum.
Lower-cost or more available ingredients assessed for nutrition and processing.
Specifications that reduce variation and over-formulation safety margins.
Vitamin and mineral overages set from retention data, not habit.
Palatant systems reviewed for cost-in-use and acceptance.
Throughput and energy use improved through recipe design.
Cheaper ingredients can carry lower or more variable nutrient content.
Wide safety margins cost money; better data allows tighter, safer targets.
Cost changes must be checked against acceptance, not assumed.
Crude fibre hides differences in total dietary fibre that change energy and stool quality.
Current cost and nutrient profile.
Least-cost options within all limits.
Ingredient and supplier data checked.
Bench samples of the best options.
Analysis and palatability checks.
Updated recipe and specifications.
Peer-reviewed findings that shape how we design and interpret this work.
Raw materials vary: in 200 samples of one poultry meal, ash varied by about 20%.
Formulas use analysed raw-material values, not book values, with specifications for each supplier.
Crude fibre on labels underestimates fibre; total dietary fibre predicts energy digestibility better.
Fibre systems are designed on total dietary fibre, soluble and insoluble, not crude fibre alone.
A 2026 survey of 126 dog and cat foods found fumonisin B1 in over 94% and more than one mycotoxin in over 92% of products.
Multi-mycotoxin screening of ingredients and finished product, not single-toxin tests.
Each application has its own page with the evidence, the actives and the claim boundaries we work within.
Lighter, more satisfying diets that help pets reach and keep a healthy weight.
Firm stools, comfortable digestion and a balanced gut microbiome.
A healthy skin barrier and a glossy coat, driven by the right balance of omega-6 and omega-3 fatty acids, protein quality and key micronutrients.
Chews, kibbles and treats that help keep teeth clean and breath fresh.
Alternative proteins, fibres, fats and palatants are assessed for nutrient contribution, variability and processing — and sourced to a specification that keeps cost predictable.
Regulation updates, the latest research, recalls and market trends that shape cost optimisation — written by our formulation, testing and regulatory teams.
It depends on the recipe and market; we show the saving and its nutrient impact for each option before you decide.
Every option stays within your nutrient targets and is confirmed by analysis and, where needed, palatability testing.
Yes. Our sourcing team can find and qualify suppliers to the new specification.
Clients in the USA, UK and UAE on working with Guires PNL. Names are withheld at clients’ request.
“Meeting AAFCO nutrient profiles while staying clean-label and within budget had defeated our in-house team. Their formulation achieved all three.”
“With no in-house nutritionist, we needed a hypoallergenic formula built from scratch. They delivered the full recipe, explained the reasoning behind every ingredient and supplied a specification our manufacturer used directly.”
“Our functional treat line needed targeted joint-health ingredients that stayed stable through manufacturing. The recipe they developed met both requirements and came with thorough nutritional records.”
Tell us your product, your question and your market — our scientists will come back with a study design and next steps.
Every Guires PNL product is formulated to comply with the FEDIAF Nutritional Guidelines and the AAFCO Dog and Cat Food Nutrient Profiles. Neither body issues certificates to manufacturers, so compliance is verified independently against their published standards — and every product comes with a complete documentation package for regulatory submissions in the EU, US, Australia and Asian markets.
How we verify compliance →